Creating Consistency Across Products Within Bayer

As a world-leading diagnostic imaging solutions provider, it was needed a UX and UI solution that would unite and organize their product portfolio with cohesiveness, intuitive navigation and a modern interface. The first step after making an interface inventory was to start building their first Design System, dearly called BRAD (Bayer RADiology).

Navigating towards standardization and consistency, it was equally important to set processes so a brand of this magnitude could scale accordingly and in a healthy way.

Design & Documentation: Main responsible to design products, events and portals pages, Design System mantainance, and documentation.

Holistic View: Keep track of different products’ workstreams that intersect each other, their deliverables and deadlines.

Client Facing: Clear and empathic communication presenting our strategies and solutions.

Cross-discipline partnership: Act as a bridge to connect different areas envolved in each project.

BRAD should be shared (and followed) across multiple projects, so advocate about the benefits of the implementation of a Brand Design System was crucial:

Consistency across products: Definition and standardizes patterns improve visual quality and makes using products easier.

The bus factor: A design system and documentation facilitates turnover between professionals.

Agility: Increased design and development speed means fewer people can do more, or it can ship faster.

Aiming to provide an integrated perspective on linkages of the process, I draft this matrix based on the Four D’s diagram. This lightweight framework serves the purpose of identifying focal points and transitions and effectively practicing continuous improvement.

The complete design process can be accomplished once, or when one finds necessary. After gathering information, findings can be applied across different sub-products and the steps with gray background can be skipped.

A design system has no usage if it doesn't bridge the gap from design to development. As for now, we are still in process of getting stakeholders and external development teams on the same boat.

Having in mind that a brand of this size has a substantial amount of turnover of professionals, I would also recommend a standardization of onboarding to expedite the process, keep the work consistent and make the new collaborator more comfortable and confident.

*For privacy reasons, I am not at liberty to show more specifically on what I worked.*